ASHLEY
HEARON-SMITH
Host, producer, and creator with 20 years in entertainment — from The Martha Stewart Show to QVC+. I write, perform, and produce UGC that reads authentic and converts like a pro spot. 30K+ combined reach across platforms.
Recent Work
GENERAL STORE
The Blacklane team absolutely loved your previous video, it's performing really well, and they'd love to collaborate with you again.
Why Brands Trust Me
20 YEARS IN ENTERTAINMENT
Host, producer, actor, talent booker. Martha Stewart, Wendy Williams, QVC+, Scary Mommy, Momtourage — I've been in front of and behind the camera since 2005. I know what reads on screen because I've done it live.
AD-COPY PEDIGREE
I've written ad scripts for podcast sponsorships at the $120K tier. Your UGC brief gets the same rigor — hook crafted in the first three seconds, CTA baked into the script, nothing left to chance.
FULL-STACK PRODUCTION
I shoot, script, direct, and edit to a finished, on-brief deliverable. No hand-holding. Skits, demos, testimonials, greenscreen, tutorial — I own the whole pipeline.
REPEAT BUSINESS
Three different brands have booked me once — then circled back for round two. Blacklane asked for a second video within two weeks of the first going live (see the note from their agency below).
MOM-SPHERE REACH
I'm a voice in the mom space — between Scary Mommy and Momtourage — with 30K+ combined reach across Instagram (@ashhearonsmith) and QVC+ (@qvcHSNPLUS). Authentic context baked in.
GEOGRAPHIC RANGE
Based right outside NYC with a full house & yard for home-setting shoots. Also regularly in upstate NY, LA, and PA. Travel slate includes Hawaii and Japan in 2026 — happy to film on location.
About Me
TWO DECADES IN FRONT OF THE CAMERA — AND BEHIND IT.
I'm a host, producer, actor, and UGC creator with 20 years in entertainment. My job is to make your brand sound like a real person and convert like a pro ad — because I've done both.
I've hosted for QVC+ (as @qvcHSNPLUS), was part of the Daytime Emmy-winning team at The Martha Stewart Show, and worked at The Wendy Williams Show. I've booked talent, produced segments, written ad copy for $120K podcast ad deals, built social media strategies, and created content for Scary Mommy, Momtourage Podcast, and Maldita Media.
All of that lives inside every UGC I deliver. I can hook an audience in three seconds because I've done it on live TV. I can write a script that sells because I've written them for six figures. And I can shoot and edit a finished, on-brief deliverable because I've produced them since 2005.
Real Life
HOME BASE — Just outside NYC, with a full house and backyard. Flexible shoot setting — urban or suburban, indoor or out.
OFTEN BETWEEN — NYC, upstate NY, LA, and PA. Happy to film on location across any of these.
2026 TRAVEL — Hawaii & Japan trips on the books. Available for travel-brand partnerships wanting real on-the-ground content.
FAMILY — Husband and an 8-year-old son I can include (no face or personal details) for couple-, kid-, or family-lifestyle briefs.
MOM SPHERE — A voice in the space between Scary Mommy & Momtourage. Fluent in the tone that works for moms.
PET OWNER — Dog and cat in residence. On-tap for pet-brand UGC without casting or set-dressing.
“I'm the friend everyone comes to for fashion and beauty advice.”